An American Heart Association policy statement reviews the health implications of the newest oral smokeless tobacco products, including nicotine pouches.
CI’s Three Key Takeaways:
- AHA Issues New Policy Statement on Smokeless Nicotine Products: A newly issued American Heart Association policy statement summarizes the latest evidence on the impact of smokeless oral nicotine products on public health, identifies research needs for further understanding the implications for use of these products, and identifies public policy solutions to reduce their use, especially in youth and adolescents.
- Health Risks and Use Patterns Explored: The statement describes use patterns among youth and adults across geography, sex, gender, race, and ethnicity; reviews potential cardiovascular and oral effects of smokeless oral nicotine product use; and discusses public policy solutions supported by the Association to end tobacco and nicotine addiction in the US.
- Policy Solutions to Address Youth Nicotine Use: The AHA supports comprehensive strategies such as banning flavored tobacco products, increasing taxes, and mandating retail licensure to prevent youth initiation and reduce overall tobacco use.
Smokeless oral nicotine products including nicotine pouches have grown in popularity among youth and young adults, and public policies are needed to curb their use, according to a new policy statement from the American Heart Association published in Circulation.
The policy statement reviews the latest research on the chemical composition of these products and their use patterns among youth and adults, details the health threats they pose, and prescribes public policy solutions to prevent their use, especially in children and adolescents, toward the goal of ending tobacco and nicotine addiction in the United States and worldwide.
According to the 2024 National Youth Tobacco Survey, nicotine pouches are now the second most popular tobacco product among youth.
“The growing popularity of smokeless oral nicotine products, particularly among adolescents and young adults, has been fueled by tobacco industry marketing that is intended to get these and other populations addicted to nicotine,” says Cheryl R. Dennison Himmelfarb, PhD, RN, American Heart Association volunteer, the statement’s lead author, and vice dean for research and Sarah E. Allison endowed professor at the Johns Hopkins School of Nursing, in a release. “It is imperative to invest in more scientific research, support proven public policies that prevent and discourage use, and emphasize the importance of clinical support to curb the use of these dangerous products.”
Understanding Smokeless Oral Nicotine Products
Oral smokeless nicotine products are non-combustible forms of nicotine that include smokeless tobacco like chewing tobacco, snuff, dip, or snus, nicotine pouches (such as on! and ZYN) and other oral nicotine products such as lozenges, discs, tablets, gums, and dissolvable tobacco products.
These oral smokeless nicotine products, which have been marketed as ”tobacco-free,” have seen an increase in popularity due to their discreet use and variety of flavors. In addition, the tobacco industry spends more than half a billion dollars each year on advertising the products to specific populations and children, according to a release from the AHA, which notes that this has led to a growing amount of youth consumption and popularity among young adults. The association’s statement calls for more research to fully understand the health effects of these rapidly growing new products.
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“These products contain highly addictive nicotine, which is dangerous to the developing brain, and many of them also contain a variety of chemicals, including carcinogens, that can be harmful to health,” says Rose Marie Robertson, MD, FAHA, science and medical officer of the American Heart Association, co-principal investigator of the association’s Tobacco Center of Regulatory Science and one of the policy statement’s authors, in a release. “It is imperative that we prevent youth and young adults from using these or any nicotine-containing products, and for adults considering these products to understand their risks.”
Policy Recommendations to Reduce Use
Recognizing the health risks associated with tobacco use, the association advocates for comprehensive policies at the federal, state, and community levels, including increasing tobacco taxes, mandating tobacco retail licensure, and eliminating all flavored tobacco products, including menthol, from the marketplace. The association says these measures are essential for preventing youth initiation, reducing overall tobacco and nicotine use, and addressing the disproportionate impact of tobacco on vulnerable populations.
The policy statement was prepared by the volunteer writing group on behalf of the American Heart Association’s volunteer Advocacy Coordinating Committee.
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